Merchant Exchange
Waterproofing brand Thompson’s has unveiled new packaging across its product portfolio alongside reformulated patio sealing products, as the brand looks to strengthen product identification and update its range.
The refreshed packaging draws on Thompson’s heritage, featuring a redesigned version of its original logo and the return of its brand character, Addis the Seal.
Each product range has also been given its own colourway, with the new design intended to make products easier to identify and select on retail and merchant shelves.
Alongside the packaging update, Thompson’s has reformulated three products within its patio sealing range: One Coat Patio & Block Paving Seal, Wet Look Patio & Block Paving Seal and Satin Patio & Block Paving Seal.
The three products have moved from solvent-based to water-based formulations, with the manufacturer highlighting faster drying times, easier clean-up and lower odour, alongside reduced environmental impact.
Thompson’s has also reformulated its Patio & Block Paving Cleaner, using the latest generation of surfactants to improve its ability to clean, revive and protect patio surfaces.
The packaging refresh and product reformulations form part of Thompson’s wider focus on updating its product portfolio while maintaining the brand’s established identity.
